During this bachelor we have done various projects for companies such as Europa-Park and Tripsdrill. During that time I discovered that my passions were in marketing and storytelling. In my fourth year I followed the minor ‘Storytelling and Consumer Behavior’ where we were able to do a project for the Efteling.
In addition to my education, I had been working on my own travel blog for a number of years. I loved having my own online space where I could use my creativity and above all I loved learning how everything worked online. As a result, I quickly knew what SEO was, how WordPress works and what all the possibilities are with social media.
I get a lot of satisfaction out of others having a good time. This not only applies during a ‘day out’ itself, but also in the time before and after the day. I get annoyed by boring advertisements and meaningless content. I believe that much more is possible with content marketing. Content that guests are actually interested in, so that a valuable connection can be built between the guest and the company.